We are the “Voice”
For all People Who Love Sports

There are no borders in the excitement, joy
and hope of sports

Continuous Practice
New Challenges
Unprecedented Records

We are moved because
that is where the athletes compete in earnest

On the Field of Sports
It is the One and Only Place to Challenge the Athlete

Sports Bilingual MCs
are the “Voice Professionals”


"By Voice"

The mission of Sports Bilingual MC is
to support everyone who loves sports

Be the Voice of the World of Sports

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LATEST UPDATES

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Sports Bilingual MC Association was established for the purpose of fostering and developing bilingual (at least two or more languages) public address announcers and emcees for sports games and ceremonies, and for on-the-spot announcements. Through training and certification of Sports Bilingual MCs, we strive to promote and improve the skills of Sports Bilingual MCs and provide them with the latest skills through close partnership, cooperation, and information exchange with overseas countries.

Our VISION

“Borders are obsolete for the realm of Sports Bilingual MCs”

We create an environment where people of all nationalities, genders, ages, etc. can enjoy sports equally, without language barriers.


Our MISSION

To Support Sports with our “Voice”. We, Sports Bilingual MCs, are the "Voice Professionals".
We support the development of Sports Bilingual MCs with both internationality and announcement skills, and the improvement of their announcement skills, aiming to realize sports without borders even in the world of voice.

CREDO

The Ultimate Cool Side Business Sports Bilingual MC Association provides skills in English, public speaking, presentation and entertainment. To become independent professionals with international capabilities, we cherish the following three credos:

  • Cool Look

    Let’ stride forward with integrity and dignity.

  • Smart Action

    Knowledge is power.
    Good things come from the fusion of knowledge and insight

  • Positive Mind

    Laugh – even at failures. The criterion is always whether you feel happy or not.

Mastering the skills of a Sports Bilingual MC leads to the ultimate cool side business.
Once acquired, it will be a lifelong asset and useful in any situation!

Recommend

Recommended for you, if you

  • Want to further develop your specialty as an MC in the field of sports
  • Want to work in the sports industry
  • Want to improve presentation skills
  • Want to learn how to speak openly in public and/or in front of people
  • Want to have a cool gig
  • Want to have skills to advance your career

Sports Bilingual MC Academy is an institution that teaches the techniques and know-how required to become a Sports Bilingual MC.
Here is the link to the Sports Bilingual MC Academy.

Sports Bilingual MC Academy provides PROGRAM provided by Sports Bilingual MC Academy

  • Starter

    Welcome Lesson(3-Hour Course)

    This Course is designed for beginners to understand 'What is a Sports Bilingual MC?' from various perspectives. Experience the wide range of possibilities that could open up by becoming a Sports Bilingual MC."

    This program could also be useful in a business situations, as you will learn common (Japanese/English) moderator phrases and a professional voice trainer will help you to pronounce in a way that is easy to hear.
  • Basics

    Expert Course(3-Hour x 10 days Course)

    This Course is designed for those who want multiple sources of income, interested to expand their skills and potential, want a side business on weekends, and want to feel excited about their work. This 'Expert Course' provides comprehensive teaching materials packed with all the know-how accumulated so far, and supports you to debut as Sports Bilingual MC.

  • Advanced

    Professional Course(3-Hour x 7 days Course)

    This advanced Course is designed for graduates of the Expert Course, aiming to upgrade their ability and capacity from 'receiving assignments' to 'proposing assignments' in the field of Sports Bilingual MC.

  • Master

    Trainer Course

    This Course if designed for those who wish to be the trainer/coach of Sports Bilingual MC. By completing this Course, you can be the certified trainer of the Sports Bilingual MC Academy.

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MAIN FEATURES

Allies with the professional Public Address Announcers Organization in the United States

Allies with the professional Public Address Announcers Organization in the United States

The Association has developed a certification program unique to Japan with the support and guidance of a professional sports public address announcing organization in the United States. We have introduced a unique method that combines the English version of manuscripts with the Japanese method, utilizing our know-how and expertise in a variety of sports.

In particular, from the very beginning of our association, we have been supported by Ms. Amelia Shimmel, the current professional public address announcer for MLB's Oakland Athletics (Oakland A's) , as our special advisor.
The field announcement scripts are constantly updated to keep up with current trends and developments. We are constantly receiving guidance from professionals in the U.S. to apply the correct internationally accepted language.

We offer a program designed to provide guidance that does not take twice as long in Japanese as in English for announcements, making matches and events run more smoothly and making announcements that can be easily understood by people from other countries. In addition, the Association has invited Micha Berman*, a professional voiceover artist in the United States as our special advisor to help maintain accuracy and professionalism in your MC training.

*Micha Berman's work can be viewed at
https://www.michathemouth.com/

Interviewing Mr Mika Berman by Tamami Kodemura, Representative of the Association

Special Advisors

Amelia Schimmel

Amelia Schimmel grew up in Oakland, CA, USA. She attended college and played on the varsity softball team for four years at Brandeis University in Waltham, Massachusetts, where she double majored in Economics and American Studies with a minor in Journalism. After graduation and various sports internships, she moved to New York City to work for MLB Productions and later MLB Network for 8 years. She earned six Emmy Awards during her time at MLB Network.
In late 2017, Amelia moved home to work for her beloved Oakland A's as the Executive Producer of Ballpark Entertainment and Video Content. After filling in on the mic for Dick Callahan in a Covid-shortened 2020 season, she became the A’s full-time Public Address Announcer when Callahan passed away in January 2021. She is just the third PA Announcer in the Oakland Athletics 55-year history and the first female PA in franchise history. She added San Jose Barracuda (AHL) PA Announcing in 2022, and currently announces all home games for the Oakland Athletics (MLB) and San Jose Barracuda (AHL). Amelia has filled in for various other announcing roles, including San Jose Earthquakes (Major League Soccer), San Jose Sharks (National Hockey League), and Stanford University Baseball (NCAA).
Amelia is an avid A's, Sharks, and Warriors fan and enjoys skiing and playing softball and pickleball whenever possible. She lives in Oakland, CA with her cats, Catrick Marleau and Rollie Fingers.

Micha Berman

Micha Berman is a former Assistant Cruise Director for Carnival Cruise Lines and a published author of Permanent Passenger: My Life on a Cruise Ship. A graduate of the University of Virginia with a Master’s Degree from New York University, Micha has over 18 years as a professional voiceover actor doing TV and radio commercials from Wells Fargo, Intel, Cisco, Hewlett-Packard, United Stated Postal Service,”PayPal, AT&T, to wonderful characters like the Vanity Smurf and League of Legend’s Master Yi and Fiddlesticks. Living in the San Francisco Bay Area Micha spends his spare time enjoying wine, playing tennis, and wrestling with his 10 pound pekingnese dog!

Our Background

The success of foreign athletes has become indispensable to sports played in Japan. And thanks to the great success of Japanese athletes overseas, more and more people from overseas are coming to Japan to watch sports games.
This situation has increased the need for public address announcements, MCs, and stadium DJs to be able to make announcements not only in Japanese, but also in multiple languages (especially English).

In 2015, I joined the professional announcers' circle in the U.S., received guidance by professionals accredited by then National Association of Sports Public Address Announcers (NASPAA), and have been building and disseminating our original Japanese-English sports scripts. We have also developed and disseminated original Japanese-English sports scripts.
For the 2020 Tokyo Olympics and Paralympics, I provided a training for English-language announcing to some of the public address announcers. We have actively shared our knowledge of international public address announcing skills in the Japanese sports world.
On February 14, 2022, the trademark registration of "Sports Bilingual MC®"
(Registration No. 6512642) was accepted by the Japan Patent Office.
We are hoping to return this technology to Japan not only in the field of sports but also in a wide range of other fields.

Since many of the phrases used in Sports Bilingual MC are common not only in the field of sports, but also in all types of business, our practical training using our manuals and manuscripts has been highly valued and reviewed by many companies throughout a variety of industries. We also offer a service to create customized bilingual manuals for specific industries and operations, which have been used in many business settings.

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PROFILE

Outline of our Organization

Name
Sports Bilingual MC Association, Inc.
Representative Director
Tamami Kodemura
Adress
N&E Bldg 6F, 1-12-4 Ginza, Chuo-ku, Tokyo 104-0061
TEL
050-3562-3814
Established date
27.3.2023
Business
・Human resource development
・Training and education
・Support for social education activities and awarding of qualifications
・Lectures, social gatherings, symposiums, etc.
・Holding of seminars, workshops, study groups, etc., centered on members

MESSAGE

Message from the Representative

About 15 years ago, I started sports public address announcing while also doing my daily work. In Japan, there were no schools that taught public address announcing techniques in English, so I learned the techniques and preparation from the professional PA announcers in the U.S. through my good contacts. In Japan, there is often a lack of English-language announcing in the world of sports, and I hope to elevate the environment and culture surrounding sports in Japan to a higher global standard. At Sports Bilingual MC, we place importance on entertaining both in Japanese and English (bilingual). The beauty of sports is that it can transcend national borders. Through announcing, I sincerely hope to create a world in Japan where people can share the beauty of sports regardless of nationality or language.

I have broadened my world by learning the art of announcing in English. I have learned the beauty of sports, the beauty of announcing, and the joy of creating something together with my teammates. I have also learned how to speak in a way that attracts people, which has been a big plus for my main business. I believe that the knowledge and skills (sports, English, public speaking, international manner, etc.) that can be learned at the Sports Bilingual MC program will help many people expand their possibilities and increase their options for the future. Let's work together to create a future where you can shine brighter and advance your career as you mature and gain experience.

Tamami KODEMURA

AMBASSADORS

  • YAMADA MAI

    Freelance announcer and model. Mai is an expert in emceeing live on stage, radio in-studio, hosting and producing events as a reporter and narrator.  Drawing from years from experience as a corporate presenter and broadcast host in various sectors, she is involved in project management and production of corporate clients, and is active as a multi-talented human resource. She has a master's degree of the Department of Biomedical Sciences, Graduate School of Medicine, Kobe University.  She has won a 3rd place as Miss Earth Japan 2013.

    Feeling the potential to further expand

    I work mainly as an event MC and a reporter that makes use of my voice. I met Sports Bilingual MC, which provides a learning opportunity to emcee and make public address announcing in English.  I joined Sports Bilingual MC because I thought I could expand my possibilities in the future. I am very happy taking the course because I can acquire knowledge and skills that were difficult to acquire in my usual work alone. I am now excited to take on the challenge of a larger world while making use of my experience.

  • KAWAGUCHI HITOMI

    Hitomi has worked as a freelance announcer for more than 10 years, mainly as a stadium announcer and a radio personality. She has over 500 professional and amateur games of baseball announcing experience. In recent years, she has been working as an exclusive announcer for professional independent leagues as well as for Japan PONY Baseball Association, and continues to improve her skills through practice, utilizing her knowledge and know-how as a Sports Bilingual MC.

    Even an English-beginner can grow

    I encountered Sports Bilingual MC when I worked at an international baseball tournament, where English was required. At first, I was worried that I would not be able to do it as I did not know any English, but thanks to the support of Ms. Kodemura, the Representative Director, I am gradually realizing my own growth as a Sports Bilingual MC. Every day, I feel that I can still expand my potential through sports, and I am looking forward to my future.

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